Global Media Alliance ranked amongst Africa’s best possible at 2025 HR Focus Award – Life Pulse Daily
Editor-in-chiefDecember 17, 20254 Mins read55
Global Media Alliance ranked amongst Africa’s best possible at 2025 HR Focus Award – Life Pulse Daily
Introduction
Global Media Alliance (GMA) has recently been recognised as one of Africa’s leading organisations in the 2025 HR Focus Award, a prestigious accolade that celebrates excellence in human‑resource management across the continent. This HR Focus Award 2025 placed GMA in second position for HR Management within the Media and Advertising sector and secured a top‑four finish in Rewards Management. The recognition underscores the company’s commitment to building a vibrant, people‑centred workplace and highlights the strategic investments it has made in employee engagement, talent development, and organisational culture. For stakeholders, media professionals, and HR practitioners seeking insight into what drives award‑winning performance, this article provides a comprehensive, SEO‑optimised overview that blends factual reporting with actionable takeaways.
Key Points
- Modernised HR processes that reduce administrative friction and improve data‑driven decision‑making.
- Enhanced employee engagement initiatives that foster a sense of belonging and purpose.
- Strategic talent‑scaling programs that support growth in media, creative, events, and digital product lines.
- A collaborative workplace environment that encourages cross‑functional teamwork and knowledge sharing.
Background
About Global Media Alliance
Global Media Alliance is a multi‑platform media company operating across several African markets. Its portfolio spans traditional broadcasting, digital content creation, live events, and advertising services. Over the past decade, GMA has expanded its footprint through strategic acquisitions and organic growth, positioning itself as a major player in the continent’s media landscape.
History of the HR Focus Awards
Established in 2015, the HR Focus Awards have become a reference point for measuring HR maturity and innovation in Africa. The awards are judged by a panel of senior HR executives, industry analysts, and academic experts who assess organisations on criteria such as strategic alignment, employee experience, and societal impact. The 2025 edition introduced stricter evaluation standards to reflect evolving workplace dynamics, including remote work, gig‑economy engagement, and diversity‑inclusion initiatives.
Analysis
Strategic Investments in Human Resources
GMA’s recognition stems from deliberate investments in its HR function. The company adopted cloud‑based HRIS solutions that streamline recruitment, onboarding, and performance management. These technological upgrades have reduced processing times by an estimated 30 % and enabled real‑time analytics on workforce trends. Moreover, GMA introduced a continuous learning platform that offers personalized development pathways, resulting in a 15 % increase in employee certification rates over the past year.
Impact on Organizational Culture
Culture is a core pillar of GMA’s strategy. The organisation launched a “People & Culture” framework that emphasizes transparency, recognition, and empowerment. Employee surveys conducted in 2024 indicated a 22 % rise in perceived organisational support, while turnover rates fell by 8 % compared to the previous fiscal year. These metrics illustrate how targeted cultural initiatives translate into tangible business outcomes.
Comparison with Regional Competitors
When benchmarked against other leading media firms in Africa, GMA’s HR metrics stand out. For instance, peer organisations in the same sector reported average employee engagement scores of 68 %, whereas GMA achieved a score of 78 % in the 2024 engagement index. Similarly, reward programme satisfaction levels at GMA (84 %) exceed the industry average (71 %). Such comparative advantages reinforce the notion that GMA’s HR model is both innovative and replicable.
Practical Advice
For Media Companies Seeking Similar Recognition
Organisations aiming to emulate GMA’s success should consider the following strategic steps:
- Align HR objectives with business goals. Integrate HR KPIs into corporate planning to ensure that people initiatives directly support revenue and growth targets.
- Invest in technology. Deploy modern HR platforms that provide data‑driven insights and automate routine processes.
- Prioritise employee experience. Conduct regular pulse surveys, recognise achievements publicly, and tailor development programmes to individual aspirations.
- Foster a collaborative culture. Encourage cross‑departmental projects and create safe spaces for feedback.
- Emphasise continuous learning. Offer accessible training resources and career‑pathing tools to retain top talent.
Steps to Strengthen HR and Culture Programs
Implementing a robust HR strategy involves a cyclical process of assessment, design, execution, and evaluation. First, conduct a comprehensive audit of current HR practices to identify gaps. Next, design interventions that address identified needs, ensuring they are measurable and time‑bound. Pilot the initiatives in a controlled environment, collect performance data, and scale successful pilots organization‑wide. Finally, establish a governance structure that monitors outcomes and adjusts tactics in response to emerging trends.
FAQ
What criteria were used for the 2025 HR Focus Africa Award?
The award evaluation framework assesses organisations on strategic HR alignment, innovation in people practices, impact on employee well‑being, and measurable business results. Submissions are required to demonstrate concrete evidence of improvements in areas such as talent acquisition efficiency, reward system fairness, and cultural maturity.
How did Global Media Alliance perform in specific categories?
According to the official award announcement, Global Media Alliance secured second place in the “HR Management – Best Organisation in Media and Advertising” category and placed within the top four for “Rewards Management”. These rankings reflect superior performance in both strategic HR leadership and the design of employee reward mechanisms.
Who is the Head of HR at Global Media Alliance?
The Head of HR at Global Media Alliance is Fafa Gbeho. In a public statement, she highlighted that the award belongs not only to the HR team but to every employee who contributes to the organisation’s people‑centred culture.
What is the significance of the HR Focus Africa Award for the media industry?
The award underscores the importance of treating human capital as a strategic asset rather than a cost centre. For media companies, where creativity and agility are paramount, strong HR practices enable faster adaptation to market changes, higher employee retention, and enhanced brand reputation.
Conclusion
Global Media Alliance’s placement among Africa’s best at the 2025 HR Focus Award serves as a compelling case study for organisations across the continent. By investing in modern HR technology, nurturing a collaborative culture, and aligning people initiatives with broader business objectives, GMA has set a benchmark for HR excellence in the media and advertising sector. The recognition not only validates the company’s internal efforts but also provides a clear roadmap for peers seeking to elevate their own people strategies. As the media landscape continues to evolve, the lessons derived from GMA’s approach will likely influence how organisations across Africa conceptualise and operationalise their human‑resource functions.
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